Luca Turin's perfume reviews @perfumes_ilove


Letter from Milan

I spent a full day at Esxence, the niche perfumery and cosmetics show in Milan. It ran in a weird part of town, both central and entirely new, full of tall buildings interspersed by newly named squares even taxi drivers haven’t heard of. Once near there you couldn’t miss it, though, with huge banners guiding you down a gentle ramp to an underground space. The first impression was that of […]

Continue Reading →

Mission Statement

I had a minor epiphany recently. I was at my desk smelling fragrance samples sent by Style Arabia for my column, and samples sent by the Institute of Art and Olfaction to be assessed blind for their awards. The Style Arabia frags were mainstream, the IAO frags artisan and independents. After a while I noticed that I was getting an unaccustomed feeling from smelling the IAO samples: joy. There is […]

Continue Reading →